Are you wondering what the buzz around “camp” on TikTok is all about? If so, you’ve come to the right place! Get ready to dive into the world of “camp” and discover what it means on TikTok. This trend has taken the platform by storm, with users creating content that is bold, over-the-top, and playfully unconventional. From fashion to music to dance, the “camp” trend is all about embracing your unique style and having fun. So, get ready to learn everything you need to know about this exciting and creative trend on TikTok.

What is ‘Camp’ on TikTok?

A Definition of the Term

‘Camp’ on TikTok refers to a particular style or aesthetic that is characterized by exaggerated and dramatic expressions, gestures, and mannerisms. This style is often associated with the LGBTQ+ community and is often used as a form of self-expression and creativity.

Some of the key features of ‘camp’ on TikTok include:

  • Exaggerated movements and expressions: ‘Camp’ on TikTok often involves exaggerated movements and expressions, such as dramatic hand gestures, facial expressions, and poses.
  • Dramatic vocals: The use of dramatic and over-the-top vocals is also a common feature of ‘camp’ on TikTok. This often involves using a high-pitched voice, and exaggerating the emotions being expressed in the song.
  • Glamorous and over-the-top costumes: ‘Camp’ on TikTok is often associated with glamorous and over-the-top costumes, makeup, and accessories. This style is often used to express a sense of fantasy and playfulness.
  • Irony and self-awareness: ‘Camp’ on TikTok often involves a sense of irony and self-awareness. This means that users are often aware of the over-the-top nature of their performances, and use this to create a sense of humor and playfulness.

Overall, ‘camp’ on TikTok is a style that is characterized by its dramatic and over-the-top nature, and is often used as a form of self-expression and creativity. It is an important part of the LGBTQ+ community, and is used to challenge societal norms and expectations around gender and sexuality.

How is ‘Camp’ Used on TikTok?

Camp on TikTok refers to a particular style of content that is exaggerated, dramatic, and often ironic or humorous. It is characterized by over-the-top performances, extravagant costumes, and an overall sense of playfulness and irreverence.

Examples of ‘Camp’ on TikTok

One of the most popular examples of camp on TikTok is the “Renegade” dance challenge, which features a highly choreographed routine set to the song “Lose You to Love You” by Rina Sawayama. Participants in the challenge often wear bright, bold costumes and exaggerated makeup, adding to the overall campy feel of the video.

Another example of camp on TikTok is the “Savage” challenge, which involves users lip-syncing to the song “Savage” by Megan Thee Stallion. Many users opt for dramatic, over-the-top performances, complete with costumes and props, to make their videos stand out in a sea of content.

The Appeal of ‘Camp’ on TikTok

The appeal of camp on TikTok lies in its ability to provide a sense of escapism and entertainment during difficult times. It allows users to tap into their creativity and express themselves in ways that might not be possible in everyday life. Additionally, the exaggerated nature of camp content often leads to virality, as users share and comment on the most outrageous and entertaining videos.

In summary, camp on TikTok refers to a style of content that is characterized by exaggeration, drama, and irony. It is often used to add a sense of fun and playfulness to videos, and its appeal lies in its ability to provide escapism and entertainment during difficult times.

The Origins of ‘Camp’ on TikTok

Key takeaway: Camp on TikTok refers to a style characterized by exaggerated movements, dramatic vocals, and glamorous costumes. It is often associated with the LGBTQ+ community and is used as a form of self-expression and creativity. The appeal of camp on TikTok lies in its ability to provide a sense of escapism and entertainment during difficult times. Different types of camp on TikTok include soft camp, hard camp, and hyper camp. To participate in camp on TikTok, choose a camp style that resonates with you, create content that is exaggerated, dramatic, and over-the-top, and engage with other camp creators. The impact of camp on TikTok has led to a more inclusive and diverse community, with users feeling more comfortable expressing their identities and interests.

How Did the Trend Start?

The term ‘camp’ has been around for decades, originating from the LGBTQ+ community as a way to express humor and irony in a context that was otherwise oppressive. In recent years, it has found its way onto TikTok, where users have been using it to describe content that is overly dramatic, exaggerated, or simply ‘so bad it’s good’. But how did this trend start?

One theory is that the use of ‘camp’ on TikTok is a result of the platform’s algorithm, which often prioritizes content that is bold, attention-grabbing, and visually striking. This has led to a surge in creators producing intentionally over-the-top videos in order to gain more visibility and engagement. As a result, the term ‘camp’ has become shorthand for this type of content, with users describing anything from exaggerated makeup tutorials to absurd comedy sketches as ‘camp’.

Another theory is that the use of ‘camp’ on TikTok is a reflection of the platform’s younger, more experimental user base. Many TikTok creators are in their teens or early twenties, and may be more inclined to embrace unconventional and irreverent content as a way to express their individuality and stand out from the crowd. In this sense, the use of ‘camp’ can be seen as a form of self-expression and a way to push boundaries.

Regardless of its origins, the use of ‘camp’ on TikTok has become a prominent part of the platform’s culture, with many creators and users embracing it as a way to describe and appreciate content that is playful, unconventional, and unapologetically bold.

Who Started the Trend?

The origin of the ‘camp’ trend on TikTok can be traced back to a group of users who began to incorporate exaggerated and over-the-top fashion styles into their videos. These users were primarily Gen Z individuals who were seeking to express their individuality and creativity through their online presence.

One of the first notable users to popularize the ‘camp’ trend on TikTok was a creator named Rex Hao. Hao, who was known for his elaborate and extravagant fashion sense, began to post videos showcasing his outlandish outfits and styling choices. His videos quickly gained traction and inspired a wave of imitators, who began to embrace the ‘camp’ aesthetic in their own videos.

Another key figure in the rise of the ‘camp’ trend on TikTok was the creator Jojo Siwa. Siwa, who is known for her colorful and playful fashion sense, has been credited with helping to popularize the ‘camp’ aesthetic among younger users on the platform. Siwa’s videos, which often feature bright colors, bold patterns, and oversized accessories, have been widely influential in shaping the ‘camp’ trend on TikTok.

Other notable creators who have played a significant role in the rise of the ‘camp’ trend on TikTok include Nikita Dragun, Bretman Rock, and Halsey. These creators, who have all embraced the ‘camp’ aesthetic in their own unique ways, have helped to establish the trend as a prominent and influential style on the platform.

Different Types of ‘Camp’ on TikTok

Soft ‘Camp’

  • Definition:
    Soft ‘Camp’ is a term used to describe a specific style of content on TikTok that leans into stereotypical feminine interests and aesthetics, such as beauty, fashion, and romance. This type of content often features pastel colors, cute animals, and a whimsical atmosphere.
  • Examples:
- TikTok videos featuring makeup tutorials, fashion hauls, and cute animal videos.
- Content creators using props such as glitter, flowers, and heart-shaped accessories.
- Videos with a focus on romantic relationships, such as love advice and stories about cute couples.
  • Cultural Context:
    Soft ‘Camp’ emerged as a response to the more masculine and aggressive content that dominated early TikTok. It was initially seen as a way for female creators to express themselves and showcase their interests in a way that felt more relatable and inclusive. However, critics argue that it reinforces traditional gender roles and stereotypes.
  • Significance:
    Soft ‘Camp’ has become a popular trend on TikTok, with many creators adopting this style to attract a larger audience. It has also sparked conversations around gender and representation on social media platforms. Despite its controversial nature, Soft ‘Camp’ remains a significant aspect of TikTok culture.

Hard ‘Camp’

Hard ‘Camp’ is a subgenre of ‘Camp’ on TikTok that involves creating content that is intentionally over-the-top, exaggerated, and dramatic. It is characterized by a bold and unapologetic approach to self-expression, where creators push the boundaries of traditional beauty standards and societal expectations.

Some key features of Hard ‘Camp’ on TikTok include:

  • Exaggerated makeup and fashion choices
  • Dramatic hair and wig transformations
  • Flamboyant and expressive dance moves
  • Unconventional and attention-grabbing poses
  • Oversized accessories and jewelry
  • Extravagant and playful sets and backgrounds

Hard ‘Camp’ creators often use their platforms to challenge gender norms and celebrate individuality, expressing themselves through a variety of styles and aesthetics. This subgenre has gained significant popularity on TikTok, with many creators using it as a means of self-expression and community building.

Overall, Hard ‘Camp’ on TikTok is a vibrant and expressive subgenre that celebrates self-expression and individuality, providing a platform for creators to showcase their unique talents and styles.

Hyper ‘Camp’

Hyper ‘Camp’ is a subcategory of ‘Camp’ on TikTok that takes the exaggerated and ironic nature of the term to its extreme. This type of content is characterized by its excessive use of makeup, hair extensions, and over-the-top fashion choices.

  • Makeup: Hyper ‘Camp’ makeup looks often involve bright, neon colors, exaggerated eye makeup, and bold lip colors. The goal is to create a look that is as extreme as possible.
  • Hair: Hyper ‘Camp’ hair styles often involve hair extensions, bright colors, and intricate braids or updos. The goal is to create a look that is both bold and over-the-top.
  • Fashion: Hyper ‘Camp’ fashion choices often involve bold prints, bright colors, and over-the-top accessories. The goal is to create a look that is as extreme as possible.

Overall, Hyper ‘Camp’ is a type of content that is meant to be attention-grabbing and shocking. It is often used to create a sense of humor and to comment on the extreme nature of internet culture.

How to Participate in ‘Camp’ on TikTok

Choosing Your ‘Camp’ Style

Selecting the perfect ‘Camp’ style for your TikTok persona can be both exciting and daunting. With countless fashion trends and subcultures to choose from, it’s essential to pick a style that resonates with your personality and values. Here are some tips to help you make the right choice:

Explore the World of ‘Camp’

Dive into the vast world of ‘Camp’ and familiarize yourself with its history, key figures, and defining elements. By understanding the roots of ‘Camp’, you’ll be better equipped to choose a style that reflects your unique perspective.

Identify Your Personal Style

Reflect on your personal style and consider what aspects of ‘Camp’ resonate with you. Do you gravitate towards bold colors, exaggerated silhouettes, or a mix of high and low fashion? Recognizing your personal preferences will help you select a style that feels authentic to you.

Research Different Subcultures

Delve into various subcultures that have embraced ‘Camp’ aesthetics, such as the LGBTQ+ community, ’80s and ’90s nostalgia, and the art world. By studying these subcultures, you’ll gain inspiration and insights into how ‘Camp’ can be adapted to suit your individuality.

Consider Your Comfort Zone

Choose a ‘Camp’ style that makes you feel confident and comfortable. While pushing boundaries and experimenting with new trends can be exciting, it’s essential to remain true to yourself and feel at ease in your chosen style.

Mix and Match

Don’t be afraid to mix and match different elements from various ‘Camp’ subcultures to create your unique blend. Feel free to incorporate pieces from different eras, combine high-end fashion with affordable items, and blend bold colors with neutral tones.

Embrace Your Authentic Self

Remember, the beauty of ‘Camp’ is its ability to celebrate individuality and self-expression. Embrace your authentic self and choose a style that reflects your personality, values, and interests.

Creating ‘Camp’ Content

To participate in ‘Camp’ on TikTok, the first step is to create content that aligns with the aesthetic. Here are some tips for creating ‘Camp’ content:

  1. Embrace Extravagance: ‘Camp’ is all about exaggerating and playing with theatricality. When creating content, try to push the boundaries and go for an over-the-top look. Think big hair, bold makeup, and statement outfits.
  2. Be Playful: ‘Camp’ is a playful and lighthearted aesthetic, so make sure your content reflects that. Try to incorporate elements of humor and wit into your videos, whether it’s through comedy sketches, parodies, or just playful commentary.
  3. Showcase Individuality: ‘Camp’ is all about celebrating individuality and self-expression. Use your content to showcase your unique style and personality. Be authentic and true to yourself, and let your quirks shine through.
  4. Be Dramatic: ‘Camp’ is not complete without a touch of drama. Use dramatic lighting, music, and effects to create a sense of grandeur and spectacle in your videos. Don’t be afraid to go over-the-top and embrace the melodrama.
  5. Play with Gender Norms: ‘Camp’ is often associated with subverting traditional gender norms and expectations. Use your content to challenge these norms and play with gender roles and stereotypes.

By following these tips, you can create ‘Camp’ content that stands out on TikTok and captures the spirit of the aesthetic. So go ahead, get creative, and let your inner ‘Camp’ star shine!

Engaging with Other ‘Camp’ Creators

  1. Identifying and Following ‘Camp’ Creators:
    • Search for content using relevant hashtags, such as #CampTok or #CampAesthetic.
    • Browse through trending videos and observe creators who frequently use camp-related elements in their content.
    • Look for creators who are active within the ‘Camp’ community, engaging with other users and participating in trends.
  2. Supporting and Sharing ‘Camp’ Creators’ Content:
    • Liking, commenting, and sharing the content of ‘Camp’ creators you enjoy.
    • Encouraging other users to explore and follow these creators as well.
    • Engaging with creators by tagging them in comments or direct messages, expressing appreciation for their work, or suggesting collaborations.
  3. Collaborating with Other ‘Camp’ Creators:
    • Reach out to other creators within the ‘Camp’ community to propose joint projects or challenges.
    • Explore opportunities for cross-promotion, such as guest appearances, interviews, or joint live streams.
    • Engage in friendly competition by participating in challenges or contests organized by ‘Camp’ creators.
  4. Engaging in ‘Camp’ Challenges and Trends:
    • Participate in popular challenges, such as lip-syncing or dance challenges, that incorporate camp-inspired themes or elements.
    • Create and share your own challenges, inviting other ‘Camp’ creators and users to participate.
    • Stay updated on the latest trends and adapt your content accordingly to showcase your understanding and appreciation of ‘Camp’ culture.
  5. Providing Constructive Feedback and Support:
    • Offer constructive feedback on the content and performances of ‘Camp’ creators, helping them improve and grow.
    • Engage in discussions and debates within the ‘Camp’ community, sharing your thoughts and opinions on various aspects of the aesthetic.
    • Be supportive and encouraging to fellow creators, fostering a positive and inclusive environment within the ‘Camp’ community on TikTok.

The Impact of ‘Camp’ on TikTok

How Has ‘Camp’ Changed TikTok?

‘Camp’ has had a significant impact on TikTok, with its popularity leading to a shift in the platform’s content and community. Here are some ways in which ‘camp’ has changed TikTok:

  • Increased visibility of LGBTQ+ content: With the rise of ‘camp’ on TikTok, there has been a noticeable increase in LGBTQ+ content on the platform. This has led to a more inclusive and diverse community, with users feeling more comfortable expressing their identities and interests.
  • Emergence of new trends and challenges: ‘Camp’ has inspired new trends and challenges on TikTok, such as the “RuPaul’s Drag Race” lip-sync challenges and the “Campy Crafts” trend. These trends have brought together users with a shared interest in ‘camp’ and have helped to further define the aesthetic.
  • Creation of new communities: The popularity of ‘camp’ on TikTok has led to the creation of new communities, such as the “Campy Queens” community, which is dedicated to sharing content related to ‘camp’ and supporting LGBTQ+ creators. These communities have helped to foster a sense of belonging and support among users.
  • Expansion of the ‘camp’ aesthetic: ‘Camp’ has also influenced the wider culture on TikTok, with users incorporating ‘camp’ elements into their content and everyday lives. This has led to a more expressive and creative platform, with users experimenting with different styles and aesthetics.

Overall, ‘camp’ has had a significant impact on TikTok, leading to a more diverse, inclusive, and creative community. As the aesthetic continues to evolve and inspire new trends, it will be interesting to see how it shapes the future of the platform.

How Has ‘Camp’ Influenced Popular Culture?

  • Camp aesthetics have seeped into various aspects of popular culture, including fashion, music, and film.
    • Fashion: The ‘camp’ trend has inspired designers to create bold, exaggerated, and unconventional designs that challenge traditional notions of beauty and style.
      • Examples: Gucci’s 2018 Resort Collection, Moschino’s 2019 Spring/Summer Collection, and the work of designer Jeremy Scott.
    • Music: ‘Camp’ has influenced musicians to embrace theatricality and extravagance in their performances and music videos.
      • Examples: Lady Gaga’s provocative performances, David Bowie’s iconic stage presence, and the music videos of artists like Nicki Minaj and Rihanna.
    • Film: ‘Camp’ has influenced filmmakers to create visually stunning and over-the-top movies that push the boundaries of conventional storytelling.
      • Examples: The films of director Baz Luhrmann, such as “Moulin Rouge!” and “Romeo + Juliet,” and the “Camp” aesthetic in Quentin Tarantino’s “Pulp Fiction.”
  • ‘Camp’ has also impacted social media platforms, with users incorporating ‘camp’ elements into their online personas and content.
    • TikTok: The platform has become a breeding ground for ‘camp’ culture, with users creating content that celebrates extravagance, playfulness, and self-expression.
      • Examples: Users performing exaggerated dance challenges, showcasing their unique fashion sense, and participating in satirical skits that parody popular culture.
    • Instagram: Users on this platform have embraced ‘camp’ by sharing pictures of themselves in outlandish outfits, using colorful and playful filters, and engaging in humorous commentary.
      • Examples: The rise of ‘Camp’ influencers like Joey Zauzig and Ian Mellem, who use their platforms to showcase their flamboyant style and wit.
  • Overall, the influence of ‘camp’ on popular culture has led to a more accepting and inclusive society, where individuals are encouraged to express themselves freely and without fear of judgment.
    • ‘Camp’ has helped break down traditional gender roles and expectations, promoting a more fluid and diverse approach to identity and expression.
    • The ‘camp’ aesthetic has become a symbol of self-expression and creativity, inspiring individuals to embrace their unique qualities and push boundaries.

Tips for Creating Successful ‘Camp’ Content on TikTok

Know Your Audience

  • Understanding your target audience is crucial for creating successful ‘camp’ content on TikTok.
  • Knowing your audience will help you create content that resonates with them and keeps them engaged.
  • To know your audience, you need to understand their interests, preferences, and demographics.
  • Researching your audience will give you insights into the type of content they like to watch and the kind of creators they follow.
  • You can also analyze your own audience to understand their preferences and tailor your content accordingly.
  • By knowing your audience, you can create content that is relatable, entertaining, and informative.
  • Remember, ‘camp’ content is all about being over-the-top, exaggerated, and unconventional, so make sure your audience understands and appreciates this style.
  • Additionally, you should also consider the tone and language you use in your content, as this can greatly impact how your audience perceives your brand.
  • Lastly, stay true to your brand and don’t be afraid to take risks and try new things, but always keep your audience in mind.

Stay True to Your Brand

Embrace Your Unique Style

  • One of the keys to creating successful ‘camp’ content on TikTok is to embrace your unique style. This means that you should focus on showcasing your individuality and personality in your videos.
  • Don’t be afraid to stand out from the crowd and showcase your true self. This will help you build a loyal following of fans who appreciate your authenticity.

Stay Consistent with Your Theme

  • Another important aspect of creating successful ‘camp’ content on TikTok is to stay consistent with your theme. This means that you should have a clear idea of what you want to convey in your videos and stick to it.
  • This will help you build a cohesive brand image and make it easier for your followers to identify with your content.

Know Your Audience

  • It’s also important to know your audience when creating ‘camp’ content on TikTok. This means understanding what they want to see and what kind of content they engage with the most.
  • Conducting research on your target audience can help you tailor your content to their preferences and increase your chances of success on the platform.

Use High-Quality Visuals and Sound

  • Another key to creating successful ‘camp’ content on TikTok is to use high-quality visuals and sound. This means investing in good camera equipment and editing software to ensure that your videos look and sound professional.
  • High-quality visuals and sound can help you stand out from the competition and make your content more engaging for your followers.

Engage with Your Followers

  • Finally, it’s important to engage with your followers when creating ‘camp’ content on TikTok. This means responding to comments and messages, asking for feedback, and creating a sense of community around your content.
  • Engaging with your followers can help you build a loyal fan base and increase your chances of success on the platform.

Be Authentic

  • One of the most important tips for creating successful ‘camp’ content on TikTok is to be authentic. This means that you should be true to yourself and your own unique style, rather than trying to conform to what you think others want to see.
  • Authenticity is a key element of the ‘camp’ aesthetic, as it values individuality and self-expression over conformity and norms. By being true to yourself, you will be able to create content that is genuine and relatable to your audience.
  • Additionally, being authentic will also help you to build a strong and loyal following on TikTok. When people can see that you are being genuine and true to yourself, they are more likely to connect with your content and feel a sense of connection to you as a creator.
  • It’s important to remember that ‘camp’ content on TikTok is all about pushing boundaries and breaking conventions, so don’t be afraid to be different and embrace your unique style. Just be sure to stay true to yourself and your own voice, and your ‘camp’ content will be sure to stand out on the platform.

Recap of Key Points

  1. Embrace your unique style: The key to successful ‘camp’ content is to embrace your own unique style and be unapologetically yourself. Don’t be afraid to stand out from the crowd and showcase your individuality.
  2. Experiment with different content formats: ‘Camp’ content can take many forms, from dance challenges to lip-syncing to comedic skits. Experiment with different formats to find what works best for you and your audience.
  3. Keep it light-hearted and playful: ‘Camp’ content should be fun and entertaining. Avoid taking yourself too seriously and keep your content light-hearted and playful.
  4. Engage with your audience: Building a strong connection with your audience is crucial for success on TikTok. Respond to comments, engage with fans, and show your appreciation for your followers.
  5. Be consistent: Consistency is key when it comes to building a successful TikTok presence. Post regularly and maintain a consistent posting schedule to keep your audience engaged and coming back for more.
  6. Collaborate with other creators: Collaborating with other TikTok creators can help you reach new audiences and bring fresh ideas to your content. Look for creators in the ‘camp’ community and reach out to them for potential collaborations.

Final Thoughts on ‘Camp’ and TikTok

In conclusion, ‘camp’ on TikTok represents a form of self-expression that defies conventional norms and embraces individuality. To create successful ‘camp’ content, it is essential to understand the platform’s algorithms and trends while maintaining authenticity and originality. By experimenting with different content formats, engaging with the TikTok community, and embracing the platform’s creative tools, individuals can develop a unique and captivating ‘camp’ presence on TikTok.

It is worth noting that ‘camp’ on TikTok is not just about aesthetics or fashion, but also about embracing a mindset that values creativity, self-expression, and humor. By fostering a supportive and inclusive community, ‘camp’ on TikTok can serve as a platform for self-discovery and acceptance, allowing individuals to express themselves without fear of judgment or criticism.

Finally, it is important to recognize that ‘camp’ on TikTok is a constantly evolving phenomenon, shaped by the platform’s algorithms, user-generated content, and cultural trends. By staying informed about these developments and remaining open to new ideas and perspectives, individuals can continue to create engaging and meaningful ‘camp’ content on TikTok.


1. What is camp on TikTok?

Camp on TikTok refers to a specific style or aesthetic that is popular among some users. It involves exaggerated and dramatic performances, often with a comedic or satirical twist. The term “camp” in this context is a nod to the gay culture, which has been associated with campiness for decades.

2. What are some examples of camp on TikTok?

Some examples of camp on TikTok include:
* Over-the-top dramatic reenactments of popular movies or TV shows
* Satirical take on social issues or current events
* Comedic skits or parodies
* Extreme makeup and fashion styles
* Unconventional and outrageous challenges

3. Is camp on TikTok exclusive to certain groups of people?

No, camp on TikTok is not exclusive to any particular group of people. Anyone can participate in the trend, regardless of their background or identity. However, it is worth noting that the term “camp” has historically been associated with the LGBTQ+ community, and some users may choose to incorporate elements of queer culture into their camp performances.

4. Is camp on TikTok meant to be taken seriously?

Camp on TikTok is often meant to be satirical or comedic in nature, and is not intended to be taken seriously. However, some users may use camp as a way to comment on serious issues or express their frustrations with society in a humorous way.

5. Can anyone participate in camp on TikTok?

Yes, anyone can participate in camp on TikTok. It is a fun and creative way to express oneself and connect with others who share similar interests. However, it is important to be mindful of the content that is being shared and to avoid perpetuating harmful stereotypes or offensive material.

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